I’m Abby — a creative producer and art director who helps teams turn complex ideas into clear, compelling creative.
With 15+ years of experience leading integrated brand experiences across design, video, and live events, I partner with brands, agencies, and organizations to create work that feels intentional, cohesive, and deeply human.
​
My nonlinear background allows me to bridge creative vision and real-world execution, work comfortably in ambiguity, and deliver high-quality work that’s both visually compelling and strategically sound, all while staying on schedule and under budget.
​
If you’re looking for a creative partner who can think broadly, execute thoughtfully, and keep projects moving without losing the heart of the work, I’d love to collaborate.​
Experience you can feel.
Execution you can trust.
Where I Jump In
​I’m often brought in during moments of transition — when teams are scaling up, navigating uneven waves of work, or pushing through especially busy seasons. Whether filling a temporary gap, reinforcing an existing team, or providing extra leadership during peak demand, I integrate quickly and help maintain momentum, quality, and consistency until things stabilize.
​
In those roles, I work hands-on across disciplines: designing and art directing brand systems and campaign assets, leading visual direction, and producing video and live experiences from concept through delivery. I’m comfortable shaping ideas early, guiding execution across teams, and staying close to the work through production — ensuring the final output is cohesive, polished, and delivered on time and within budget.
From Chaos to Clarity
Because I’ve worked across design, art direction, and production, I’m able to recognize patterns, pinpoint issues, and bring structure to complex creative work. The solutions below reflect just a few ways I am able to help teams regain clarity and direction.
Bringing Clarity to
Brand & Visual Systems
BRANDING · CAMPAIGNS · DIGITAL · PRINT · DECKS
I help teams define and maintain a clear visual direction — shaping brand systems, campaign assets, and day-to-day creative so everything feels intentional, aligned, and polished, even when timelines are compressed.
Turning Moving Parts Into
One Magical Experience
BRAND ACTIVATIONS · CONFERENCES · MEETINGS · ENTERTAINMENT
I support live and experiential work by bringing structure, creative oversight, and follow-through — helping teams execute events that feel cohesive, well-run, and aligned with the broader brand story.
How We Work Together
I offer several engagement models to match how teams actually operate—whether support is needed short-term, part-time, or on an ongoing basis. Each option is designed to integrate smoothly into existing workflows, providing structure and continuity without locking teams into a one-size-fits-all approach.
Short-Term,
Full-Time
For teams navigating launches, transitions, or high-intensity periods, I’m available for short-term, full-time engagements. I embed fully into your team for a defined window, providing focused creative leadership, hands-on execution, and fast decision-making during critical moments — helping you move quickly, reduce friction, and maintain clarity when the stakes are high.
Fractional
Support
This is how I’m most often engaged. I work with teams on an ongoing, part-time basis to support fluctuating workloads. We meet regularly to align on priorities and adapt as needs evolve. This model creates steady progress and gives teams reliable senior creative guidance
without committing to
a full-time hire.
Retainer Agreements
For teams seeking steady, ongoing creative partnership, I offer retainer-based engagements. Clients secure a recurring block of time each month for work across projects and priorities. Retainers provide predictability, priority access, and continuity — ideal for teams who value
a long-term creative partner who understands their brand and systems deeply.
One-Off
Projects
For clearly defined initiatives or tight deadlines, I’m available for standalone projects. These engagements are scoped individually and priced with
a minimum fee to ensure focus and quality. One-off projects are ideal for specific deliverables or moments when senior creative support is needed without ongoing commitment.
Pricing
Pricing is structured to reflect scope, timeline, and level of involvement.
Rates are packaged weekly, monthly, or per project to keep planning and budgeting straightforward, with flexibility to adjust based on urgency, complexity, or engagement type.
Short-Term,
Full-Time
BEST FOR:
Launches, transitions, coverage gaps, or high-intensity periods.
Investment:
$5,000+/week
Typical Commitment:
5 days/week,
1-6 months
I embed fully into your team for a defined window, working day-to-day within your systems and workflows. This model prioritizes shared context, real-time collaboration, and fast alignment across stakeholders.
Fractional
Support
BEST FOR:
Ongoing needs with
fluctuating workloads.
I provide consistent,
part-time creative support integrated into your existing process. Time is reserved weekly, allowing work to move forward steadily while remaining flexible as
priorities shift.
Investment:
$1,000/day
Typical Commitment:
1-3 days/week,
1-6 weeks
Retainer Agreements
BEST FOR:
Teams seeking a long-term creative partner.
I reserve dedicated monthly capacity with priority access and ongoing collaboration. This structure supports continuity, deeper brand understanding, and efficient execution over time.
Investment:
$5k-$20k/month
Typical Commitment:
3+ months,
3 month increments
One-Off
Projects
BEST FOR:
Clearly defined initiatives
or deliverables.
I take on scoped projects with clear timelines and deliverables, focusing on efficient execution from kickoff through completion. Each project is defined up front to ensure alignment and momentum.
Investment:
$2,500+/project
Typical Commitment:
1-6 weeks
Pricing varies based on scope, timeline, urgency, and level of involvement. A $2,500 project minimum applies to ensure availability and dedicated focus. Final pricing and terms are negotiated and confirmed in writing before work begins.
Detailed pricing is available upon request.
Clients
